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Our e-newsletter includes educational information to help you make good design decisions. It is also our way of keeping in touch and letting you know what we're up to in the studio. Please join our mailing list with the form to the left.

 

Vol 2, Issue 3: Consistency in Branding, The Pros and Cons of PayPal

Learn why consistency is so important in branding. If you're considering adding PayPal to accept credit cards, understand the pros and cons. Recent Web design and book nnterior and book cover design. Read on.

Vol 2, Issue 2: Visible Logic Launches Blog

We've launched our clients' blogs, but now it's our turn. Read about what we learned when we launched our own blog. Read on.

Vol 2, Issue 1: Pros & Cons of Online Printing Sources / Recent Web Design Work

Consider the pros and cons of choosing one of the many online, digital printers over your local offset printing company. Read on.

Vol 1, Issue 4: Visible Logic launches new web site and tagline

Our goals for the new site included: Preserving our current branding; Removing flash elements; and Creating a specific place to highlight publishing work. Read on.

Vol 1, Issue 3: Color systems defined / Big projects

CMYK, RGB, PMS: Color Systems Defined. What is the difference and proper color system for your application? Read on.

Vol 1, Issue 2: How much will the printing cost? / Recent logo projects

Buying printing is a bit like shopping for clothes--are you looking for a t-shirt, a dress shirt, or a suit? Just like you'd need to spend more to purchase a business suit, you'll need to plan your budget for printing based on the size and complexity of the job. Read on.

Vol 1, Issue 1: What type size really means / Recent book design work

It's a bit of a stereotype, but designers have a reputation for setting type too small and clients have a habit of asking for it larger. When setting type, there are a number of issues to consider. Read on.